BRANDMAPS : The Competitive Marketing Strategy Game Barry Award Nominee for Best First Novel (2012) One of Evelyn Waugh's most

One of Evelyn Waugh's most exuberant comedies

a story about an oddly ominous fashion model

career woman who tackles everything strewn in her path with realism and aplomb—and a sense of humor we all wish we had

a prostitute has tried to end her life

with a cup of warm tea within reach

BRANDMAPS : The Competitive Marketing Strategy Game Barry Award Nominee for Best First Novel (2012) One of Evelyn Waugh's mostBRANDMAPS is a sophisticated marketing simulation game for MS DOS personal computers that reflects a realistic approach to the complexities, uncertainties, and challenges inherent in the marketing decision making and analysis process. Highlights product design, pricing, communications (advertising, promotion, and sales force), sales forecasting, cost structure, and operations management decisions (production ordering and capacity management). Stresses